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Xfinity Ground Traffic Nonsense

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MrFlavor View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote MrFlavor Quote  Post ReplyReply Direct Link To This Post Topic: Xfinity Ground Traffic Nonsense
    Posted: 26 Mar 2015 at 2:34pm
Comcast/Xfinity (make up your minds!) has occupied a special place in my heart ever since their technicians needed to access the power pole in my back yard and left my gate open when they were done. This allowed my dogs access to the entire neighborhood when I let them out later, and when I called to complain I got a guy in India who's best solution was a month of free premiums that I declined.

Anyway, this ad plays 12,000 times a day where I live and there is a line in the copy that drives me insane -



"It means a dispatch unit acting more like ground traffic control."

*deep breath*
Okay, look, I get it. The copy writer was going for a really good simile about 'dispatch units', so what's a really good example of a dispatch unit? Air Traffic Control, right? Those people at the airport who keep all the planes coming and going? That's like super dispatch!

"It means a dispatch unit acting more like air traffic control."

Fantastic - except this is where it leaves the rails. They bumped the word 'air' for 'ground', I think, because the ad shows not a single airplane, and the Final Say people decided that the word 'air' would therefore be confusing to the general population - cuz we're stupid.

So let's interpret the line literally just to be jerks: Ground traffic control? Isn't that just a rough definition of 'dispatch unit'? It's like saying "I have a car that acts more like a motor vehicle". That's pretty dumb, but the fact is that airports have Ground Traffic Control. It's a real thing. What they do is deal with all the parking lots, taxicabs, limos, towncars, and all the civilian traffic in and out of departures and arrivals. They control ground traffic (duh). They don't actually 'dispatch' anything since they really only deal with the traffic on airport property, and they don't control a fleet, so when the copy writers dropped 'air' for 'ground' they actually reworked the copy to mean that their dispatch unit acts more like an overblown valet service. Clearly not the intended meaning.
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sgtrock21 View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote sgtrock21 Quote  Post ReplyReply Direct Link To This Post Posted: 26 Mar 2015 at 3:29pm
Originally posted by MrFlavor MrFlavor wrote:

Comcast/Xfinity (make up your minds!) has occupied a special place in my heart ever since their technicians needed to access the power pole in my back yard and left my gate open when they were done. This allowed my dogs access to the entire neighborhood when I let them out later, and when I called to complain I got a guy in India who's best solution was a month of free premiums that I declined.

Anyway, this ad plays 12,000 times a day where I live and there is a line in the copy that drives me insane -



"It means a dispatch unit acting more like ground traffic control."

*deep breath*
Okay, look, I get it. The copy writer was going for a really good simile about 'dispatch units', so what's a really good example of a dispatch unit? Air Traffic Control, right? Those people at the airport who keep all the planes coming and going? That's like super dispatch!

"It means a dispatch unit acting more like air traffic control."

Fantastic - except this is where it leaves the rails. They bumped the word 'air' for 'ground', I think, because the ad shows not a single airplane, and the Final Say people decided that the word 'air' would therefore be confusing to the general population - cuz we're stupid.

So let's interpret the line literally just to be jerks: Ground traffic control? Isn't that just a rough definition of 'dispatch unit'? It's like saying "I have a car that acts more like a motor vehicle". That's pretty dumb, but the fact is that airports have Ground Traffic Control. It's a real thing. What they do is deal with all the parking lots, taxicabs, limos, towncars, and all the civilian traffic in and out of departures and arrivals. They control ground traffic (duh). They don't actually 'dispatch' anything since all the traffic they deal with stays at the airport, and they don't control a fleet, so when the copy writers dropped 'air' for 'ground' they actually reworked the copy to mean that their dispatch unit acts more like an overblown valet service. Clearly not the intended meaning.

Ground traffic control for aircraft is a very important function. With the exception of helicopters which are sometimes allowed to take off from their parking space but are much more often required to take of and land at a designated helipad, aircraft are under ground control from leaving their parking space until they are positioned on the active runway or helipad awaiting take off clearance from Air traffic control. Following a successful landing they are then switched from Air traffic to Ground traffic control until parked. This has nothing to do with Dispatch. More combining apples and oranges by ignorant AdTards being force fed to ignorant consumers!
EEEEts All so REEEdEEEculous
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peachblossom666 View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote peachblossom666 Quote  Post ReplyReply Direct Link To This Post Posted: 26 Mar 2015 at 7:54pm
Damn straight Ground Control is IMPORTANT!  Thumbs Up   Cool

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20carrocks View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote 20carrocks Quote  Post ReplyReply Direct Link To This Post Posted: 27 Mar 2015 at 8:00pm
I wish our area would get fiber optic soon.
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